voice recognition 3

On-Device Voice Recognition vs. The Cloud

On-device voice recognition enables spoken commands without a connection to the cloud. Today, companies in the on-device space are enjoying explosive growth. Sensory, a leading player, has developed embedded technologies that have shipped with…
physical photos and voice technology

Physical Photos and Voice Technology Spark Emotional Memory

Physical photos like the ones in photo frames, scrapbooks and wedding albums are providing people with emotional support during COVID-19. According to a recent study by Fujifilm Instax, 60% of respondents in the United Kingdom are turning to…
Brand Voice

Brand Voice and Voice Assistants

Brand voice is what customers see, hear, and feel when they interact with your brand. It’s the words that you chose, the way that you use them, and the emotions that they evoke. Brand voice also includes visual elements, such as a logo that’s…
same day delivery

Same Day Delivery Loves Personalized Gifts

Same day delivery and personalized gifts are the perfect couple for Valentine’s Day. Despite their differences in age, same day delivery remains young at heart. In fact, demand for the delivery of products within the same 24 hours keeps growing…
Voice Assistants

Next-Generation Voice Assistants and Customer Engagement

Voice assistants are more than just user interfaces for the hands-free operation of digital devices. They interpret human speech, respond to spoken commands, and can immediately and easily provide the information that customers expect. Voice…
VoT Voice of Things 1

Introducing VoT: The Voice of Things

The Voice of Things (VoT) uses voice assistant technology to inform, engage, and delight consumers as they interact with a brand. The roots of VoT were planted a decade ago, when Apple introduced a virtual assistant called Siri that used voice…
liquor delivery use case suggestion | customer engagement after the sale

Customer Engagement After the Sale

Customer engagement after the sale can support brand discovery, drive future purchases, and improve the user experience. Brands that build ongoing relationships with consumers can also reduce the cost of customer acquisition. According to Digital…
emotional marketing

Emotional Marketing for Amazon Storefronts

Emotional marketing is an effective way to promote your Amazon listing, enhance your brand message, and increase sales through your Amazon storefront. By appealing to deeply-held feelings, this marketing technique creates a powerful connection…
gift giving

Gift Giving and Emotional Marketing for Brands

Gift giving is an enormous opportunity for brands. The size of the gift merchandise market is $1 trillion. Consumers spend $695 billion on winter holiday gifts alone. The market for business gifts is also booming and could reach $125 billion.…